Susquehanna Bank is pleased to announce that Susan B. Bergen has joined the company as Executive Vice President, Chief Marketing Officer.
She will develop and deploy annual and long term integrated strategic marketing initiatives for Susquehanna Bank and its subsidiaries as well as affiliates of Susquehanna Bancshares. Bergen will be based at Susquehanna’s headquarters in Lititz.
Bergen previously worked as Executive Vice President, Chief Marketing Officer for First National Bank of Pennsylvania, which is headquartered in Hermitage, Pa., and she has more than 20 years of experience in the banking and financial services industry.
A resident of Elizabethtown, Bergen is a Certified Financial Marketing Professional (CFMP) and a member of the Honor Society of Phi Kappa Phi. An honors graduate of the ABA School of Bank Marketing and Management, Bergen currently serves as the Advisory Board Chair and has been a member of the faculty since 2003. In addition, she is an editorial advisory board member for the ABA Bank Marketing Magazine, a member of the BAI Marketing Leader Circle and has received the 2012 Women in Business Award from the Pittsburgh Business Times.
In addition to being a Cum Laude graduate of Millersville University, Bergen holds an MBA from the University of Maryland.